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How We Made It
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Cognitive biases that stop your customers from buying.
Market trends

Insurance product sales: to win customers over, send the right signals!

Insurance – a product like no other. Numerous behavioural biases influence purchasing decisions. What factors influence the sales process?

Rodolphe Strauss
,
May 13, 2023
Compliance Place

4 steps to take care of your compliance

With the ever-increasing regulations and their changes, brokers have no choice but to tackle the subject of compliance head on.

Rodolphe Strauss
,
April 20, 2023
5 Natural Language Processing tools to boost your customer service

5 Natural Language Processing tools to boost your customer service

Natural Language Processing is the solution to help you analyse and act on what is said. Claims, underwriting, customer service... The scope of use cases is wide. Here are 5 shortlisted solutions.

Rodolphe Strauss
,
April 12, 2023

Brokers, the keys to pitching your insurer successfully…

As a broker, presenting a case to a risk carrier can be a delicate exercise. How do you pass the daunting "Go / No Go" committee test? Here are some tips to help you build a strong case.

Rodolphe Strauss
,
April 4, 2023
5 out of the ordinary claims experiences

5 out of the ordinary claims experiences

Claims management is at the heart of insurance. It is where loyal customers are made, and where others are lost. Here are 5 claims management journeys that inspire us. And why.

Rodolphe Strauss
,
March 29, 2023
Insurance Brokerage: Customer Acquisition in 2023, 10 key takeaways from the webinar by April, Seyna and Comparadise
Expert Insights

Insurance Brokerage: Customer Acquisition in 2023 - 10 key takeaways

On March 21st, April, Seyna and Comparadise gathered to discuss the key levers at your disposal to make 2023 that year to boost your customer acquisition and transform your business.

Rodolphe Strauss
,
March 21, 2023
Blog - Article: 3 things to focus on to make your insurance audit your edge
Compliance Place

3 things to focus on to make your insurance audit your edge

Being audited by your risk-carrier is no pic-nic. But saving time on admin is possible and can actually turn into a competitive edge. Here are 3 ways how.

Rodolphe Strauss
,
March 2, 2023

Claims Management: 3 Human reflexes that technology won't replace

The digitisation of claims management has for several years been considered the key asset in standing out on customer satisfaction. However, putting People at the heart of the process is what (truly) makes the difference.

,
February 8, 2023

The Golden Age for Insurance Brokerage

Insurance is at an inflection point. Why is that? Why now? What do you need to win in the insurance space in this new era? Stephen Leguillon sheds light on the big forces at play in the field of insurance.

Rodolphe Strauss
,
February 1, 2023

SaaS in Insurance... Good or Bad idea?

Is SaaS really worth your time? What key questions should you ask yourself in order to determine whether it's worth your time exploring it?

Rodolphe Strauss
,
January 25, 2023
Market trends

4 concrete ways AI can optimize your claims management

Claims management is at the heart of insurance. It's what customers pay premiums for. Multiple contacts, loss of information, complex user journey... there are many frustrations that Artificial Intelligence can help solve.

Rodolphe Strauss
,
December 8, 2022

Make your IT strategy your edge... Relive the webinar by Argus

Que ce soit pour l’expérience de vos clients ou de vos employés, les outils de votre entreprise sont le nerf de la guerre. Comment s’organiser efficacement ? Que développer en interne ? Quand externaliser ? ALPTIS, Verspieren, Allianz et Seyna portent un regard croisé sur la meilleure manière de transformer l’expérience de vos clients à échelle.

Rodolphe Strauss
,
November 23, 2022

Fintech R:Evolution 2022: Our Key Takeaways

21st of October was the Fintech R:Evolution Event. Stephen Leguillon (CEO) participated in a roundtable discussion about growth management at the #Fintech R:Evolution event.‍Some lessons learned from our discussions...

Rodolphe Strauss
,
October 21, 2022

“Inspire" Nights by Seyna : the Key Takeaways

On September 28th, Seyna organized the 2nd edition of its "Inspire" nights. Beyond sharing a laidback moment with our community, our objective is to bring you actionable ideas which you can put into practice the next morning. For this edition, we turned to China and the police forces in search of inspiration.

Rodolphe Strauss
,
October 3, 2022
Market trends

Brokers: 30 SaaS solutions to boost your customer acquisition

How to choose the right SaaS solutions for your brokerage business to improve customer acquisition? Firstly, by being able to navigate between the different categories of tools. Seyna draws for you the map of SaaS solutions to explore and test.

Rodolphe Strauss
,
August 31, 2022
The Pet Insurance Rush
Market trends

The Pet Insurance Rush - 5 Trends to watch by Omer Bourret

Pet insurance is in the air. We interviewed Omer Bourret, Chief Pet Officer at Lovys, who leverages its 20 years experience in the field to decrypt the Pet insurance landscape for us. 

Rodolphe Strauss
,
April 11, 2022
Réforme du courtage

La Réforme du Courtage - How will it impact your business? In 1 page.

The Brokerage Reform. In addition to structuring the French brokerage space, the reform has one key objective: to provide better support and council to brokerage professionals.

Rodolphe Strauss
,
March 1, 2022
Reinsurers, Seyna's robust partners in risk

Reinsurers, Seyna's robust partners in risk

‍To put it bluntly, reinsurance is "insurance for insurers". Let's dig deeper.

Jean Nicolini
,
December 21, 2021
No data, no pricing. No pricing, no Seyna?

No data, no pricing. No pricing, no Seyna?

Next step: launch our first insurance product! But let's face it: launching a product without data is quite a challenge.

Rodolphe Strauss
,
November 9, 2021
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